4 LA startups that believe two leaders are better than one

The dynamic between a leader and their employees is often discussed, but rarely do people talk about how leaders interact with each other. No two tech companies are alike, especially in LA, and many startups are eschewing the traditional CEO, CTO and CMO system for something that highlights how strong the relationships between people are. 

Leaders from four LA tech companies shared why they chose their leadership systems, and how their relationships with other leaders in their organization drives innovation.  

FieldTest, a marketing technology company focused on innovating content marketing strategies, has a truly unique co-founding team — brother and sister Peter Luttrell and Heather Luttrell. To this day, the founding team is focused more on the product than individual titles...