Powerful audience data, easy implementation

Our premium audience data products will take your marketing campaigns to the next level, on or off of FieldTest.

For Data Buyers

Our premium audience data products will take your marketing campaigns to the next level, on or off of FieldTest.

Powerful audience data. Easy implementation.

First Party Data is our secret weapon. Now it can be yours.

Audience data provides one of the clearest possible pictures of consumer intent. We are the market leader in building targetable audience data in hard to find segments.

Premium segments for every campaign

With 400+ segments ranging in diversity from property managers to fast fashion purchasers we have audience segments to meet the needs of nearly any advertiser. We specialize in identifying highly specific data-sets in difficult to acquire in-market audiences.

By partnering directly with search, retail and niche publishers we are able to identify high intent in each of our carefully curated segments.Our data specialty is e-commerce, real estate and regulated products.

We offer some of the highest performing audiences for consumer intent, high net worth decision makers and CBD customers. Working with FieldTest audience ensures the most recent, in-market audiences individually segmented to drive efficiency and lift to your client campaigns.

  • Fitness intenders

  • Sports fans

  • Wine lovers

  • eBike purchasers

  • Snack lovers

  • Apparel shoppers

  • CBD gummy lovers

  • Horror movie fans

  • Web3 intenders

  • Coffee lovers

  • B2B Marketers

  • Alcohol delivery purchasers

  • Stress and Anxiety sufferers

  • Online dating intenders

  • Fantasy football players

  • Property managers

Over 400 segments including:

Premium segments for every campaign.

With 400+ segments ranging in diversity from property managers to fast fashion purchasers we have audience segments to meet the needs of nearly any advertiser. We specialize in identifying highly specific data-sets in difficult to acquire in-market audiences.

By partnering directly with search, retail and niche publishers we are able to identify high intent in each of our carefully curated segments.Our data specialty is e-commerce, real estate and regulated products.

We offer some of the highest performing audiences for consumer intent, high net worth decision makers and CBD customers. Working with FieldTest audience ensures the most recent, in-market audiences individually segmented to drive efficiency and lift to your client campaigns.

Over 400 segments including:

  • Fitness intenders

  • Sports fans

  • Wine lovers

  • eBike purchasers

  • Apparel shoppers

  • CBD gummy lovers

  • Horror movie fans

  • Web3 intenders

  • Coffee lovers

  • B2B Marketers

  • Stress and Anxiety sufferers

  • Online dating intenders

  • Fantasy football players

Identity resolution by:

Full transparency and trust for maximum effectiveness

FieldTest First Party Data is gathered directly from consumer online and offline behavior. Our data management platform is built with Unified ID 2.0, a transparent and open sourced framework for identifying and targeting audiences. It’s all built to maximize consumer privacy, transparency and marketing performance. Our technology is future-proofed for a post-cookie world, permission based and immune to iOS changes.

We work with LiveRamp for identity resolution and consumer privacy protection allowing us the most flexibility for data interoperability in a safe, secure and responsible manner.

Integrates easily into any marketing platform

FieldTest audience data is available on and off the FieldTest platform. Platform users enjoy direct access to all of our segments with discounted pricing.

We are partnered with some of the largest DSP’s including Google, The Trade Desk and StackAdapt where you can find our data segments. Through our partnership with LiveRamp our audience segments are available to import directly into your buying platform of choice.

Don’t see your DSP here? We offer custom integration. Reach out to our data group today to discuss natively hosting our audiences.

Integrates easily into any marketing platform.

FieldTest audience data is available on and off the FieldTest platform. Platform users enjoy direct access to all of our segments with discounted pricing.

We are partnered with some of the largest DSP’s including Google, The Trade Desk and StackAdapt where you can find our data segments. Through our partnership with LiveRamp our audience segments are available to import directly into your buying platform of choice.

Don’t see your DSP here? We offer custom integration. Reach out to our data group today to discuss natively hosting our audiences.

Data is our secret weapon. Now it can be yours.

FieldTest First Party Data is gathered directly from consumer online and offline behavior. Our data management platform is built with Unified ID 2.0, a transparent and open sourced framework for identifying and targeting audiences. It’s all built to maximize consumer privacy, transparency and marketing performance. Our technology is future-proofed for a post-cookie world, permission based and immune to iOS changes.

We work with LiveRamp for identity resolution and consumer privacy protection allowing us the most flexibility for data interoperability in a safe, secure and responsible manner.

Identity resolution by:

Put our DMP to work for you

We’re excited to work with you.

Ready to get started? Reach out to our data team to find out how to put FieldTest First Party Data to work for you! Our 400+ audience segments are ready to help you target your customers and supercharge your campaigns. Set an appointment for a demonstration and to talk to a member of our team to discuss how you can put these powerful audiences groups to work .